JetBlue Airways and United Airlines are reportedly in talks to form a new strategic partnership, according to three industry sources who spoke with Reuters.
Not what it once was?
Maybe Alaska Airlines could buy it. :-o)
Well, I’ll bite. This JetBlue–United thing looks like a lighter touch than the old NEA. No shared schedules or pricing, likely to avoid antitrust pushback. Loyalty perks and connectivity sound nice, but hard to tell if it’s real value or just branding. Deals like this aren’t new. The question’s always the same: does it actually benefit travelers?
In short: JetBlue gets global reach and loyalty strength. United gets market access and volume without heavy investment. Both get to look more competitive, without the baggage of a merger. Looks like a good idea at this time. 
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