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They are better off starting up the CRJ line again…
They are better off starting up the CRJ line again…
A shame, I was really hoping to see this airplane succeed. It appeared well thought out and beautifully manufactured.
It’s a shame considering regional air travel is what looks like will pick up first. I would assume Mitsubishi would want to be first in line. It’s a strange consortium. They pulled out their great photovoltaic panels a few years ago, stopped all development on their EV a few years back always at the cusp of making inroads. I wonder if it’s a decision making and business culture problem with them.
If you have to cancel a program wouldn’t it there be less pie in your face if you cancel an MRJ as opposed to cancelling a SpaceJet, especially after making a big flamboyant deal out of the name change? OEM marketing departments are stupidly good at publicly over naming and over branding good solid products which would have been better served by calling them what they really are at least until they hatch, Mitsubishi Regional Jet in this case. Names like SpaceJet turn on youthful space cadets. Engineers and pilots on the project who even bothered to notice were likely embarrassed. As for the flying public, they couldn’t care less if they are riding in a SpaceJet or an MRJ as long as the airline doesn’t defer the coffee pot in winter, gives them a modicum of leg room, and otherwise at least makes an attempt to treat them with dignity. As long as our house is being cleaned, the industry would be better off if some of the OEM marketing departments get swept out with the rest of the trash.
Mitsubishi is a typical Japanese company that considers a five year plan to be a short-term option. I have dealt with a couple of their divisions (it is a huge, highly diversified organization). They tend to move at their own pace, rather than trying to be first, or the largest. Temporarily shelving a project usually means they are just waiting for the right time to move forward. Closing down their North American operations probably just means that everything has been moved back to Japan for the time being.