It will be VFR-only for a while and therefore more of a novelty than a practical form of transportation so I wouldn’t expect tons of customers. Properly trained pilots will be in short supply until there is enough business to justify a larger pilot workforce. It doesn’t look like it has a lot of wing area to glide well and the props will create a lot of drag in an engine-out situation so I wonder about its glide performance. More likely it will auto-rotate like a helicopter but there’s not much mass in each rotor head and there are a lot of them so a full-auto touchdown would be very tricky. I would expect it to include a ballistic chute to deal with these problems. The absence of performance data and specifications on their website and in the media makes this sound more like marketing hype and less like a confidence-inspiring aircraft. We heard much the same thing about flying cars and roadable aircraft for many years and look where they are in the marketplace now. There’s no doubt that practical electric aircraft are on the way and VTOL aircraft are a great way to avoid the cost of building more airports and getting passengers closer to their destinations. I think we need less hand-waving and more solid science behind the product announcements.