Cadillac appears to be taking its current marketing slogan (“Rise Above”) literally as it jumps into the eVTOL market with a quadrotor. The automaker’s parent company General Motors unveiled a video for the Consumer Electronics Show featuring a prototype single-seat design with a novel two-level arrangement for the rotors. It will be badged with the company’s marquee brand and “is a glimpse of what autonomy and Cadillac luxury might be in the not-too-distant future” according to the commentary on the video.
This is a companion discussion topic for the original entry at https://www.avweb.com/aviation-news/cadillac-joins-evtol-race